Sites That Differ by Data, Not Code
A five-minute contract for trade-business websites, and the gates that make it honest · 2026-09-23 · 8 pages · PDF
A generator builds a lead-gen site for a trade business from one intake file, deploys it to the edge and verifies it live in 46.5 s. The content is the part that does not fit in five minutes yet.
- 46.5 s from template to verified live site — Measured 2026-09-21: database 2.2, bot-check widget 0.3, build 1.3, repo from template 17.6, deploy 11.2, verify 13.8. Content generation for a new business is the unproven half of the five-minute contract.
- 1,613 → 10,000+ words after the first launch was destroyed — The first site scored 21% of a reference site on content. The fix went into the kit, not the site; rewritten fixtures score 92+ where the reference scores 75.9.
- Three live-deploy defects invisible in the local build — A 307 on every internal link, pages 404ing while the home page was up, and a lead endpoint that accepted unverified leads for the width of one deploy step. Each is now a gate.
- Zero fabricated trust content, enforced by the schema — Reviews and credentials require client-supplied provenance; unsupplied hours, addresses and licence claims are omitted from the page and the JSON-LD, never inferred.